How MIL Grew To Become Major Global Brand - Brain Key
Date : 17-Oct-2018

Description:

“It’s all like a dream, I never expected that my thoughts on Transforming Lives would be so well appreciated by everyone.” Said Fenil Shah while interacting with media outside Hall No. 12 of Pragati Maidan New Delhi way back in 2012. Fenil Shah popularly known as Fenil Bhai” is a simple man. Grown up in a small town Mahesana in North Gujarat, Came from humble beginnings with no silver spoon but worked his way to get to where he is today. He started his entrepreneurial journey by selling batteries door to door. He did odd jobs to complete his education. Mr. Shah has seen his share of struggle during his decade-long career in the education industry. So when Multiple Intelligence was incepted in 2010, he was confident how it would be received. “We were a product that became popular during the year 2012 when the education sector was changing focus towards holistic education and I think the timing had a lot to do with the franchise success,” Mr.Shah added. “It took off immediately. I had never seen anything like it .It surprised me because in India not many people had heard about it but its concept of affordable, personal counseling service really resonated with buyers.”- Mrs. Shewta Kataria .When the brand started selling franchises in India in 2013, she was among the first to put her name forward. She now owns Multiple Intelligence Limited master franchise in Madhya Pradesh. MIL did exceptionally well till 2013 until new competitors started pouring in. “That was really the challenging time, our competitors were giving services at half of our price, that’s when I realized that MIL needed a uniqueness” Remembers Mr. Shah. His friend Pakshal Bhandari also Master franchise for Maharashtra suggested him to start developing a team of few best counselors in India. The suggestion went well with Fenil Bhai. He immediately started developing new counselors not only in India but abroad too. His enormous efforts paid well and helped the company to expand its branches not only in India but also internationally. He was mentoring and providing guidance to all the 45 franchises in India along with his army of counselors. Global growth did not begin until 2013 when the brand entered Asian countries with its highly popular product called Resilience. “As it began to catch on, we started launching more products under MIL umbrella and within those environments we had different levels of participation based on how much product a customer bought and how much time they devoted to selling MI products. In a recent interaction with the stakeholders Mr. Shah said: “MIL has faced many hardships but Brand MIL has become stronger and relevant with time. MIL is continuing to position itself to meet tomorrow's challenges. Growth ambitions, innovative capacity and sustainable business are central focal points as it will strengthen MULTIPLE INTELLIGENCE LTD to deliver maximum productivity for their customers”. As for consumers, they love it so much that MI brand is now in most of the major, high-traffic retail centres across India. The total investment required to set up a franchise sits at Rs 1,50,000- Rs 2,50,000 per franchise As a franchisee, Mrs. Kataria says she receives tremendous support from Multiple Intelligence Limited in all areas of the business: operational, merchandising, product development, performance metrics, and training. “MIL is a true partner. They pay a lot of attention to what’s happening in the franchise location and are always looking for feedback on how to improve and keep moving forward. They are willing to roll up their sleeves to make sure the business is pointed in the right direction” she added. Multiple Intelligence Limited winning marketing strategy As a company, Multiple Intelligence Limited is extremely strong when it comes to establishing effective marketing strategies. MIL’s top executives, shares Multiple Intelligence Limited’s approach to marketing: Who is your target market? One of the Directors Mr. Praveen Surroch quotes “Selecting a target market should not have been a problem for MIL but we decided to focus on Youth as India presently have 65% of population below 35 yrs of age and those would be responsible to take Developing India to Developed India.” Where do you focus your efforts, traditional media or social media or both? Mr. Surroch says “Traditional media is effective but in the changing times MIL took way of social media to gain its visibility in the masses.” How do you decide where to direct your efforts? “MIL always tries to direct its efforts to empowering its partners, franchise holders, counselors and investors. If MIL is soul our partners are our body. We have to feed it appropriately in order to grow.” Says Director Mr. Rohit Agnihotri.

How to choose best franchise model for you
Date : 17-Oct-2018

Description:

The franchise industry is witnessing a swift growth over the years. Some outstanding shifts are being embraced by all kind of business models. Day by day, new ideas and innovative approach are taking place in the business arena, and franchise system is in full swing in order to get succeed. Why should it not be? after all franchise model provides a big edge to any venture to grow rapidly. In the course, Technology plays an essential task in leading new businesses to the markets and customers. Technology enables them to access various geographic locations with ease and efficiency. But before all these aspects, one step that must very cautiously be handled- One should choose models as per interest level, industry requirement and local market demand. Research on the factors of the particular franchise before initiating will play a major role to steer you in the right direction. Ere you dive into any particular franchise opening, you need to begin by becoming close to yourself. You have to be fiercely straight with yourself and inner-directed about what you want to achieve by buying this business." You should pay attention to the following things: Research the market completely – Read the franchise business reports, go through the copious internet sites and industry newsletters so you can know about the on goings in the particular market. After that conclude the facts that go with your instincts. Ask the pros and cons to the people who are running that franchise or the experts of the domain. Then analyze whether you have the abilities and the precise attitude to be with the franchise. Franchising is a tough work and demands strength and commitment. Many people think that you give the franchising fee relax and the money will flood in. But it is not like that. Things are very different in practical ways. About You- What are you good at? What do you want to achieve? These are the questions you should ask yourself before commencing. For instance, if you are not happily communicating with the public, then a consumer-facing business is not a fit for you. You must be at ease with the commitments wanted to affect your new business Franchising success depends on your current skill, you will get best when you are passionate. With full assistance and preparation, consider what you are good at and can manage wholeheartedly. Choose the market according to your skill and likeliness. What is the investment budget? Franchise expenses range hugely, depending on the industry and specific business model. Planned franchisees should weigh the beginning investment against their expected return, along with their income, lifestyle, wealth and equity. Apprehending what costs you need to pay is one of the major moves in getting a franchise. These expenses incorporate any one-time startup costs like a franchise fee, as well as any ongoing franchise costs. Make sure that the business supports your lifestyle. Prepare for this before you become intense about the venture that you cannot afford. Setting the Goals To set realistic goals for the franchise is a prime need. Running a franchise can be a very profitable venture. but franchising would not make you a millionaire overnight, so set yourself constant objectives which can be completed. Your being patient plays a key factor in your long run success. So choose the market in which you can have a patience.

BENEFITS OF FRANCHISE PARTNERSHIP
Date : 11-Oct-2018

Description:

IT IS ALWAYS A SMART MOVE TO BE IN FRANCHISE PARTNERSHIP India, with a huge population, is one of those prime markets in the world today that serve enormous opportunities in franchising. In the last decade, the franchise model has turned out to be a very fruitful venture in all segments. If you want to be in the run of any growing business, franchise path is always a great option. commencing a brand new venture on your own takes a bulk of money and uncertainty. While having a franchise of a well-stabilized brand provides you with an already widespread market. And the icing on the cake is, you do not need a big amount to initiate the hunt. At a very nominal price, you can hold an enterprise. On the other hand, if you are already a giant in the market and want to expand your brand to the next level, nothing can be better than franchise route. You can stretch your growth at the desired speed even not being in the particular city. You can easily access from the distance so as to strike the very goal of reaching and maintaining customers under your established brand. It is a business pattern that can benefit multiple individuals. Hence, there are manifold advantages for all kind of business players. Let us have a glance at the benefits of having a franchise partner. Marketing advantage – Every franchise location tries the same marketing plans, which help to reduce the expensive work of initiating the business. You also have the help of advertisement funds from the brand. Low chance of failure- The risk of business failure is decreased by franchise way. Your business is based on an established system. You can review the success rate of other franchises before initiating your journey with the enterprise. You already have an established market for you. Therefore there will be no need for the market trial. Grooming expertise- A fresh associate carries a distinct planning and new approach with him in the business. Such kind of innovative people helps you to grow better in the future. Your business has an opportunity to be driven from a different perspective Profitable move- The franchise will not only create higher revenues than a manager in a similar location but will also keep a closer eye on expenses. As much as possible you spread your outlets, you stand with the more chances to be visited by your customers and that convert it into a profitable business move.

Art Blend Cafe - Best Food Franchise Opportunity
Date : 11-Oct-2018

Description:

Franchise as a concept is very popular these days and rightly so. Building a brand from scratch takes a lot of effort, money and time, while building business using an existing brand is comparatively easier and can be accomplished much faster. Art blend cafe started as a blend of artistic pleasure and culinary expertise. The founder has a vision to provide a cozy place for people of all ages to sit together, enjoy the activities, appreciate beautiful art and treat themselves with delicious food. Art is not limited to paintings either; as Art Blend Cafe hosts events with various forms of arts like dance, poetry, storytelling and other events along with art exhibitions or workshops making it a destination for cooking, visual arts, handicrafts, performing arts and literature. Hosting such events is just one part of the support to artistic community. The cafe not only celebrates various art forms but different cultural food items through food festivals, themed cooking and fusion. Being one of the very few pet friendly cafes in Bangalore, it is very popular among pet owners in the area. As a unique and successful cafe and business model, Art Blend Cafe has received many awards and accolades where the industry leaders recognize and appreciate the brilliance of model and the contribution it is making to Art forms including culinary arts. Prateeti shukla, the owner of Art Blend Cafe, is very excited about sharing her vision with fellow entrepreneurs who would like to take the concept to smaller cities and help the artistic talent from the corners of India reach a level where they can represent the culture of India. Of course, every business has the aspect of being profitable, however, a social and cultural aspect along with financial benefits makes the Art Blend Cafe franchise uniquely suitable for people from different interest areas to invest in it and promote it. The food industry is always growing and when you have a genuine interest in promoting art forms combining the two seems like the best solution. The benefits: 1. As a time tested unique business model along with strong brand name, it presents much higher chances of success. 2. The support provided for operations as well as marketing. 3. A strong community building and relationship program. 4. Quick return on investment. 5. Support with products along with training and management.

3Pax Food
Date : 27-Feb-2018

Description:

Our staff consists of experienced professionals who understand how to prepare and serve steaming hot, delicious meals, fresh bread and drinks in a clean and comfortable atmosphere. Our menu provides you with the mix of fresh seasonal ingredients, refined goods and the best recipes and techniques. We do our best to serve you delicious food. The Company shall do whatever required from its end to ensure the success of each and every outlet. The Franchisee shall have to act in strict adherence to ensure his own success.

Kapri Education & Immigration Pvt. Ltd
Date : 26-Feb-2018

Description:

Kapri, started in 2002 from a single room study centre in Ludhiana, is today a Large Professionally Managed Private Limited Company Kapri Education and Immigration Services Pvt. Ltd. (Incorporated by govt. Under the companies Act 1956).Kapri is an ISO 9001:2015 Certified Company. With a number of professionally managed associate companies and divisions, every client receives here one-window solution to every concern. Kapri delivers vital value propositions that exhibit our immaculate understanding of the client’s needs and aspirations to move to greener pastures. With the increasing popularity of its competence in English language training, Kapri started IELTS & TOEFL preparation courses. So it became the pioneer in the field by its operation in Punjab. Through its quality results, professionally trained faculty members, Kapri has maintained leadership and high brand equity in market. This is not just an end. Kapri started Study Abroad consultancy as well to provide one-stop package of services to make an individual’s evolution to a new land completely hassle-free. Now Kapri is proud representative of more than 150 Colleges in Canada, New Zealand, U.K, USA, and Singapore. In a very short span kapri has fabricated over 1000 careers in abroad.

Klever Klues
Date : 26-Feb-2018

Description:

Together, we must all stand up, speak up, and advocate for better policies and implementation of resources for mental health. We must view suicide as a condition needing treatment, not as a punishment. Professional help is difficult to find because India endures an 87% shortage of mental-health professionals. The situation is exacerbated by low public spending on mental health — India spends less than Bangladesh on mental-health services. India does not spend enough on mental health.Currently, it spends 0.06% of its health budget on mental health, which is less than Bangladesh (0.44%). Most developed nations spend above 4% of their budgets on mental-health research, infrastructure, frameworks and talent pool, according to a 2011 World Health Organization (WHO ) Report. Student suicides are now frequent enough to draw the attention of policymakers and celebrity campaigners. In his Mann Ki Baat radio speech on March 27, 2017, Prime Minister Narendra Modi urged Indians to talk about depression and seek help if needed. Actor Anupam Kher, in response to one suicide, shared his email address on Twitter and invited anyone feeling depressed to talk to him — although depression is a condition that requires medical help.

Ajay Bhaleriwala
Date : 20-Feb-2018

Description:

Ajay Bhaleriwala - India's Most Growing Celebration Wear brand. Marriage is the confluence of love bonds of two different thoughts. It's the most important thing that's happen in our life. Ajay Bhaleriwala's is a knowing name among all celebration wear brands. We are known for our good service and quality products. We not only provide product & services with it we serve our customer as their family member.

Sportking
Date : 20-Feb-2018

Description:

Sportking is a well known brand in the Tex6le Industry & a ver6cally integrated Conglomerate, having varied ventures in Yarns, Fabrics, Garments and Retail Business and Educa6on through SIFT. Years of relentless toil and dedica6on of the promoters and employees alike, have brought the group to it’s current glory. Today, under the experience and benevolent vision of Raj Avasthi: Group Chairman, and the dynamism of his son Munish Avasthi: Managing Director, the group is one of the front runners in the Industry.

Caterer Stock
Date : 20-Feb-2018

Description:

CATERER STOCK Since our beginnings in 2004, Caterer's Stock has succeeded in creating and fostering an innovative, easy-to-use disposal to meet the needs of food service professionals internationally. Developers, programmers, content writers, technical support staff, purchasers, and warehouse employees work together to ensure we provide the best in price, service, and industry knowledge to our customers.Caterer's Stock is Manufacturer of disposal Item like CUP,PLATE,BOWL,SPOON,NAPKIN,GLASS etc.We provide disposal manufacturing machine and disposal items. Our friendly, knowledgeable Customer Solutions Specialists are here to help! Whether you choose to contact us via chat or by e-mail, you will be communicating with a real person whose top priority is to assist you. Contact us for a quick, simple solution to any of your commercial kitchen needs!