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Retail

Voylla ( India's Largest Fashion Jewellery Brand )

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Retail

Voylla ( India's Largest Fashion Jewellery Brand )
Category : Retail
Established : 2012
Started : 2020
Brand Outlets : 120+
Investment : Model (A) Kiosk - INR 12 L - INR 15 L , Model ( B) EBO- INR 25 L - INR 30 L

Business Details

VOYLLA: A PIONEER IN ART INSPIRED FASHION JEWELLERY

About Us - As more and more quality conscious Indian consumers look for allergy free, trendy and stylish branded range of products, fashion jewelry has become the fastest growing category. Come, partner with us in this journey of extraordinary growth. With Voylla’s trusted brand name and wide range of products and exclusive designs, a thriving business will be within arm’s reach. We invite you to join our sprawling network of franchisee

Journery Of Voylla- Voylla introduced the concept of high quality, flawlessly crafted jewellery at affordable price points. Voylla had set-up its own end-to-end design to manufacturing unit at Jaipur, Rajasthan, and started offline retail operations. Voylla had become first ISO Certified fashion jewellery brand. Voylla implemented omni-channel concept across retail footprints and continued expansion via franchise network.

Vision:- To be India’s largest fashion accessories brand with design, quality and affordability as its core values.

Mission:- To build a scalable business that creates opportunities for artisans and karigars to revive rich art forms of India and build contemporary product that appeals to youth of country.

Goal - Establish 500+ tech-enabled retail footprints as distribution network by FY’25. 250 EBO Stores in Franchise Format. 250 Shop-in-shops via LFS and mid-small multi branded stores.

Strategy - End to end control of product from design to manufacturing by connecting artisans and women in rural areas of the country. Deliver excellent customer experience via omni channel strategy. Plug-n-play solution for small entrepreneurs who want to be part of make-in-India story.New category launch.

What is franchisee?
When you consider starting your own business, you have the choice of starting from the scratch, buying an existing business, or looking at a business opportunity like a franchise model. Owning and operating a franchise is relatively easier and can also be quite profitable.

When you buy a franchise, you buy the right to use a specific trademark or business concept. While you own the business, its operation is governed by the terms of the franchise agreement. The biggest benefit of being a franchisee is that you are able to capitalize on business format, trade name and support systems provided by the franchiser while you can focus on sales and profits.

Our USP:-
(A) 1 Million+ Happy Shoppers
(B) 15K Exclusive Designs
(C) 120+ Stores Across India
(D) 100% Allergy-Free
(E) 200+ Artisans @ Work
(F) 150+ Art Forms
(G) 1st ISO Certified Jewellery Brand

Brand & Marketing Support:-
1. The Brand will plan store launch date and store inauguration activities
2. The brand will support visual merchandising, display, and the store decoration for the launch
3. Corporate PR – Includes various media coverages related to Industry Stories, Business Trend, Budget Impact, Corporate CSR Initiatives, New Category Extension, Dare for Fashion Savvy Males etc.
4. Lifestyle/Fashion PR – Voylla Brand buzz across fashion Events, Collection Launches
5. Made In India, Artisan’s Stories, Indian Artform & Story Based Design Coverages.

Key Milestones, Awards and Accolades:-
2014 - SME Heroes (Regional Winner and National Finalist) - Google
2016 - Retail Excellence Award 2016
2017 - (A) Jewellery E-Retailer of the Year 2017
           (B) Franchiser of the Year 2017 - Accessory
           (C) Silicon India Best e-commerce Companies in Products & Services - 2017
           (D) Emerging brand – Zee Everest Awards
2018 - 1. Startup of the Year 2018 - Retail
           2. Rajasthan Best Brand of the year 2018
2019 - Featured in Forbes India’s cover story of July 19 edition

Advantages of the Brand Franchise :-

(A) A Well Known Brand  

(B) Extremely Low Start-Up Costs

(C) Growth Oriented Transparent Work Policies

(D) Offering Profitable Franchise Opportunity Across In Pan India

(E) Complete Pre And After Support        

(F) Low Investment High Returns

(G) Full Training And Support

(H) Exclusive Territories

Brand is Offering Franchisees Across India

Team , Voylla

Franchise Investment Requirements:

Single Unit :

Model (A) Kiosk - INR 12 L - INR 15 L , Model ( B) EBO- INR 25 L - INR 30 L

Brand Fee :

Model (A) Kiosk - INR 1 L , Model ( B) EBO- INR 2 L - Franchise Fees Is Included In Investment

Equipments :

Stock Inventory - Stock Inventory Is Depend On Shop Size , City & Location

Furniture And Fixtures:

Furniture & Setup Cost - Furniture & Setup Investment Is Depend On Shop Size , City & Location

Advertising / Marketing :

Brochures / Pamphlet / Marketing Materials / Digital Marketing Support would be provided by brand

Expected Pay Back Period:

Model (A) Kiosk - 15 - 18 Months , Model ( B) EBO- 15 - 18 Month

The Expected Return 
On Investment To The Franchisee:

35% - 40%

Any Other Investment Needed:

Not Required

Looking Expansion In Areas:

PAN INDIA

Franchisee Training Details:

Field  Assistance Available  For  Franchisees:

Yes

Franchise  Traning programme:

Yes

Detailed  Operating Manuals  For Franchisees:

Yes 

Need of IT System:

Yes ( Computers, CCTV Camera, Internet ) 

Assistance  From Head Office To Franchisee:

Yes

Franchise Investment Requirements:

Required Property For This Franchise Opportunity:

Commercial / High Residential

Required  Floor Area:

Model (A) Kiosk - 80 Sq Ft - 100 Sq Ft , Model ( B) 200 Sq Ft- 500 Sq FT

Preferred  Location  For Unit  Franchise:

Easy Approachable / Commercial Mall / High Footfall Area / High Street / High Residential Area / women Centric Area

Office  Staff Required:

Yes

Computer  / System :

Yes (1)

Internet  Connection :

Yes

Franchise Website Details:

Email

franchise@voylla.com

Website Url

www.voylla.com

Franchisee Other Details:

Have standard Franchise Agreement:

Yes

Franchise Term:

5 Years ( Renewable )


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